No guesswork, no stalling. Book a call in minutes.
Supplement-specific, in the right order. Built for founders by founders.
Supplement Brand is the full-stack system built specifically for supplement founders.
Most founders scale ads before they know their real margin, then find out months and thousands later that the maths never worked. Five numbers in and you know yours — free, no call needed.
Work out my numbersNot launched yet? The expensive mistakes happen before the first sale.
Start with the free foundation kit →Where are you?
Same method underneath, composed for your stage. Every stage starts the same way: one free call, and you leave knowing your next move.
01 · Not launched yet
Deep in suppliers, MOQs, labels and compliance. The expensive mistakes happen here, before the first sale — this is where getting the order right saves you the most.
What we work on at this stage:
CustomerOfferSuppliersMargin02 · Launched, not moving
The product is done, the branding looks right, and nothing moves. That is rarely a traffic problem — it is an order problem. We find the stuck lever and fix the sequence with you.
What we work on at this stage:
CustomerOfferPageAds03 · Selling, ready to scale
The offer is proven. Now it is ads, retention and margin — one to one with Lou, who has run the same playbook on his own brand to $3M.
What we work on at this stage:
AdsRetentionMarginScaleWhat we do
Same method behind all three. What changes is how much of Lou you get, and how fast.
The largest supplement brand community in the world, and it is free to join. Idea to product to launch to growth, with the same systems Lou used to scale his own brand to $3M. Live calls with him twice a week.
Six months, one to one with Lou, on your brand specifically. Foundations, offer, post-click, ads, retention, in that order. His calendar is genuinely limited, so it runs on application.
The systems we run this company on, opened up to founders. The profit calculator is free to use today. The rest is being built and tested in-house first.
The founder
Lou Antonio Martera built and scaled his own supplement brand. Sourcing, manufacturing, ads, retention, the whole thing, in the trenches. He made the expensive mistakes first, then built the system so nobody has to repeat them.
That is the whole difference. Most people teaching this industry have never shipped a bottle. Lou runs the calls himself, and the advice is supplement specific because it came from running a supplement brand.
"I was looking for someone who has done it him/herself, and I was looking for a credible person." Supplement founder, before joining
We publish results we can back, and nothing else. Named case studies go here as each one is confirmed with the founder, with their permission.
The next step
A short conversation with Lou about your brand and where it is actually stuck. You leave knowing your next move — and if it is not a fit, he will tell you.
Get your next move